R&D Strategy

Boosting research activity is not only critical for a researcher to advance in their role but helps bring breakthrough innovations to a field. But it’s easier said than done, right? The sheer [...]

Whether your company operates in a perfectly competitive market where competition is at its apex, or you are a lone wolf who stands out in the industry – alleged monopoly, you know one thing for [...]

Alex, the R&D head of a leading logistics company in the US, approached us with a search project. He had intel that his competitors were researching RFID technology to track and manage [...]

No matter which industry you belong to, whether its a B2B or a B2C firm, it is essential to understand your customers’ needs and improve their experience to thrive in this competitive [...]

Eight years ago NASA supplied enormous solar panels into space using the art of origami. In 2018, 3M’s breakthrough in preventing infection from surgery came from a theatrical-makeup artist who [...]

When solving a problem, we often organize brainstorming sessions with the team. This involves dozens of brains shooting ideas like a machine gun. However, the generation of a huge heap of ideas, [...]

With R&D being the strategic cornerstone for companies that want to compete in today’s market, they must have a graceful R&D budget. Nevertheless, during a recession, companies are [...]

If you read Lean Startup by Eric Ries, one topic you’ll find difficult to comprehend is Innovation Accounting.  The reason for the incomprehensibility and importance of the term is explained by [...]

Innovation Leader surveyed over 25 executives from $1 billion+ organizations in innovation, R&D, corporate development, and strategy. The report, Best Practices: Scouting Trends and Emerging [...]

Technology Scouting is the process of discovering, analyzing, and evaluating new or existing technologies that will help them with their innovation process. In simple terms, it is a process for [...]

A solid patent strategy is just as important as a well-planned business strategy for a corporation. With thousands of patents being filed every year by technology giants, developing a patent [...]

“Yes, I get that innovation is the need of the hour, but we are in a rut. We have been working on this for months, and there seems to be no end in sight!”, said David, exasperated. David is the [...]

“I believe in innovation and that the way you get innovation is you fund research and you learn the basic facts.” -Bill Gates We all can agree with Bill Gates but the essential question that you [...]

“Not all smart people work for you.” ~ Bill Joy, the co-founder of Sun Microsystems With an increased focus on innovation, every R&D manager wants to figure out a way to maximize research and [...]

  The early bird gets the worm. This adage is well-suited when we discuss the first mover advantage for companies that enter markets early and launch products well in advance. But, an early [...]

If I ask, “Are you aware that innovation can take your business to the next level in your domain?” You’d answer, “Obviously, Yes.” But, being aware of your business’s next plan and [...]

Intelligence today is about using the collective knowledge of the organisation to reach an advantageous position in industry” ~~ Stevan Dedijer, the Father of Business Intelligence Walmart [...]

About ten years ago, traditional watchmakers—companies like Tag Heuer, Swatch, and Timex—entered dangerous waters. Tech companies were preparing to introduce the modern smartwatch—a grave threat [...]

Working closely with R&D teams of different organizations has been an insightful journey for us. One of the things that we have learned is that when an R&D team gets stuck in their [...]

If you are working in the automotive domain and not taking 5G seriously, you might find yourself in troubled waters a few years down the line. You know all about V2X Communication. You also know [...]

Do you spend hours in your mind palace, thinking where your competitor might be heading next? What could be their next area of interest? Do you have it covered or is it completely untapped? Well, [...]

After 3 stressful years of consulting dozens of medical professionals, being hospitalized more than 50 times, and missing a significant part of his fourth and fifth-grade school, 11-year-old [...]

Companies often assume that if they spend big on research and development, it’s only a matter of time before they see a big return on investment in the form of new products with high marketplace [...]

Ask anybody who has ever even thought about filing a patent application for their invention: In which country would you want to protect it? Most likely, their answer would be the US, or China — [...]

How is Competitive Landscape helpful to researchers for creating an effective R&D strategy? To answer this question in its truest sense, we need to understand what competitive landscaping [...]

One of the key concepts of TRIZ theory is the Ideal Final Result or IFR or simply an ideal solution. Before we move ahead, let me explain what is an Ideal Final Result as the three scenarios [...]

If Elon Musk, the then head of X.com, hadn’t had the foresight and the optimism in his competitor a few blocks away, we would not have known the present day Paypal as we do now. He had the vision [...]

Running a business in today’s marketplace is much akin to a game of chess. Every move should be carefully plotted to beat the enemy in his own game so that you could emerge as a winner. But there [...]