Market Research
How would you know about a start-up or a new player about which there is too little or nothing written on the internet? It won’t appear in Bloomberg or Crunchbase. And so in your market research reports you received.
What if such a start-up is being funded by one of your competitors? Or if it is a strategic partner of one of the biggest conglomerates/giants? It must be a kind of insight you would like there on your report.
For companies that rely on technology to drive their growth, they should complement their market information that is coming from market research with technological information.
GreyB fills that gap by combining market research with insights derived from patent data – a publicly available rich source of technical information – to help you in:
- Identifying key competitors
- Identifying upcoming threats like the entry of giant from another industry into an industry of your interest
- Promising startups that you can acquire/collaborate with
- Markets covered by a particular technology
- Breakthrough solutions developed by players in the market
- Upcoming products of different players in a market