Join Companies Growing ~2X Revenue With Open Innovation
Over 1000+ Users and 100+ Brands Trust GreyB
Meeting Sustainability Demands with Innovative Packaging for Skincare Products As part of its sustainability plan, a well-known cosmetics company wanted to switch its skincare products to monomaterial packaging. As laws became stricter and customers wanted eco-friendly products, choosing the right packaging was key for long-term success. The company also had
Tackling the Challenge of Identifying Reliable Color Removal Solutions for Post-Consumer Recyclates The innovation team of a leading FMCG firm was tasked with identifying advanced color removal technologies for Post Consumer Recyclates (PCR) to improve the quality of recycled materials. Several critical factors played a key role in this research:
Identifying Investment Opportunities and Mitigating Risks The client, a leading automotive company, recognized the need to stay ahead in a rapidly evolving market driven by technological advancements such as electric vehicles (EVs), autonomous driving, and connected technologies. They faced challenges in predicting future trends and identifying the right areas for
Gain utilitarian value with expert analysis from our team.
Struggling to grow revenue from innovation? Join companies prioritizing innovation to yield 22% higher profits. Our experts uncover hidden connections, analyze competition, and find white-spaces to innovate so you can bridge the gap between your vision and market needs.
Dig Deeper With Curated Insights That Save Time
Leverage our in-house solutions, collaborate with vetted partners and gain an ecosystem of capabilities to de-risk your innovation strategy.
Amplify Operations With Best-In-Class Experts And Reliable Research
Get instant access to robust leaders who make a difference and cutting-edge research that makes you stop guessing, start winning.
Seize Opportunities Before They Happen
Track game-changing trends and execute decisively to future-proof your business results today.
Our Methodology: How We Scout
At GreyB, we follow a structured yet flexible process to ensure every engagement delivers actionable outcomes.
Discovery & Scanning
We capture opportunities from global datasets, patents, startups, suppliers, and markets to map the innovation landscape.
- Patent and market scans
- Startup and supplier ecosystem tracking
- Academic and industry research monitoring
Filtering & Prioritization
Expert-driven filtering highlights the most relevant opportunities aligned with your goals.
- Custom relevance scoring
- Market readiness assessment
- Strategic fit evaluation
Analysis & Evaluation
Our experts validate technologies, partners, and markets for feasibility and impact.
- Competitive benchmarking
- Risk-benefit assessment
- Opportunity validation reports
Delivery & Integration
We deliver insights in formats that empower action and long-term success.
- Executive summaries
- Strategic roadmaps
- Ongoing monitoring & updates
Success Stories
Real outcomes from our open innovation projects, helping global enterprises uncover opportunities and accelerate growth.
Global Dairy Leader
Dairy Industry
Challenge
A U.S.-based global food and dairy company needed to understand Chile’s plant-based milk market to position its products effectively amid shifting consumer demands and rising competition.
Solution
Research into consumer preferences, buying behavior, competitor claims, and packaging revealed gaps in price, variety, and nutrition. These insights guided strategies for pricing, diversified product lines, and nutrition-focused formulations.
Outcome
The company gained strategic clarity, achieving 15% faster market entry, 25% higher consumer satisfaction, and 20% more product variety in Chile’s plant-based milk sector.
Key Results
25%
Rise in consumer satisfaction
15%
Faster market entry
3
Leading consumer motivations identified
A Global Nutrition Company
Infant Formula
Challenge
The company needed an infant formula tailored to C-section-born babies that could restore gut microbiota, reduce infection risks, and meet parental concerns while ensuring regulatory compliance.
Solution
Through ingredient research and clinical trials, a blend of GOS/FOS prebiotics, Bifidobacterium breve M-16V, Lactobacillus fermentum CECT5716, and targeted vitamins was developed. This met regulations, delivered proven results, and built parental trust.
Outcome
The formula combined prebiotics, probiotics, and vitamins to restore gut microbiota, reduce infection risks, and improve infant health. It supported clear product claims and positioned the company as a market leader in regions with high C-section birth rates.
Key Results
50+
Publications, clinical trials, and patents analyzed
4
Ingredient combinations identified
3
Leading brands benchmarked
Why choose GreyB your next partner?
Scouted by GreyB
When your innovation discovery requires verified results, GreyB goes beyond desktop research to validate, verify, and benchmark innovations against the metrics that matter most to you. Explore our Scouted By GreyB series to see how we do it for startup and suppliers.
Startup Database
Discover early-stage startups with groundbreaking innovations. By tapping into a curated list of emerging companies, you can identify potential partners, investment opportunities, and disruptive technologies that are shaping the future across industries.
EIC Partner
GreyB is trusted by the European Innovation Council to deliver strategic insights and tailored solutions that drive innovation, reflecting our commitment to helping businesses achieve long-term success.
Accelerate Innovation Discovery with SLATE
AI-driven platform that streamlines innovation discovery. With a centralized database of research, patents, and industry trends, Slate helps you track competitors, explore new materials, and make faster, data-backed decisions in R&D.
Exceptional Team, Rewarding Results.
GreyB’s team brought a refreshingly interactive approach to our 5G wireless invalidation project. I wasn’t used to it, but it worked well. Arjun kept things organized and on track. Preetika, the technical lead, was well-prepared with highlighted passages during our
The simple language summaries are a game-changer for communicating with clients. They understand the patents without getting lost in legal terminology.
As a patent litigator, I need to quickly assess prior art. Global Patent Search AI consistently surfaces the most relevant patents in the top results, saving countless hours.
This tool has dramatically reduced the time I spend on preliminary patent searches. The summaries are remarkably accurate and help me quickly determine relevance.
If I were to give you a testimonial, I will praise for your reporting format especially the level of detail you can capture in the analysis. Another aspect that struck a chord with me is how the file history was
As you know I work with you on FTO matters in consumer products industry. My project technologies are simpler but I need first turnaround times and clean reporting to make a go and no-go decisions. I am happy with the
As you know, I use you for patentability searches and I know you are not the cheapest one, nor do I search for the cheapest vendor. Why I still use you is because you respond fast, you tell me if
Our corporate team has 4 divisions and we need a lot of work on the business use of patent data (Patent-Informatics). I got impressed with your dashboard capabilities, especially when you can ensure the accuracy of data behind the dashboard
I don’t have much to add, most of my requirements are about good quality invalidation search as that’s what our firm is specialized in doing. The star point for me in your capability and services is how well you extend
Arjun and his team delivered top-notch service on the invalidation search project. They kept us informed throughout the process and provided very useful interim reports with high quality technical discussions to achieve an excellent result. It was a seamless project
Ready to Discover Your Next Innovation?
Join 500+ companies that trust GreyB to explore new technologies, identify hidden opportunities, and build stronger innovation strategies.
Get Tailored Solutions To Drive Tangible Revenue.
Tech Scouting
How did iPod go from concept to market within 9 months? The answer is collaborating with external partners. Harness tech scouting to create sustainable value and drive bottom-line growth.
Technology Landscape
Startup Scouting
Whitespace Analysis
Market Research
Competitive Analysis
Custom Data to Innovate Faster
Maximize your open innovation efforts with tailored data analysis. From patent landscapes to emerging technology scouting, our customized insights provide actionable recommendations that drive revenue and accelerate product development. Leverage our expertise to turn complex data into strategic advantages for your innovation initiatives.
Read Recent Case Studies
Meeting Sustainability Demands with Innovative Packaging for Skincare Products As part of its sustainability plan, a well-known cosmetics company wanted to switch its skincare products to monomaterial packaging. As laws
Tackling the Challenge of Identifying Reliable Color Removal Solutions for Post-Consumer Recyclates The innovation team of a leading FMCG firm was tasked with identifying advanced color removal technologies for Post
Identifying Investment Opportunities and Mitigating Risks The client, a leading automotive company, recognized the need to stay ahead in a rapidly evolving market driven by technological advancements such as electric
Addressing the Urgent Need for Food Security Solutions in Drought-Affected Regions The innovation team of a leading agricultural company was tasked with identifying and evaluating nutrient-rich crops that could thrive
Need to Explore Solar Film Innovations to Meet Renewable Energy Goals The innovation manager of a leading energy company was tasked with reducing CO2 emissions and promoting renewable energy through
Need to Explore Emerging Technologies to Enhance Packaging and Drive Consumer Engagement The packaging innovation team of a leading Fortune 500 FMCG company was tasked with finding technologies to revamp
Our Core Strengths, Vouched By 1000+ Clients
Agility: Adapt Fast, Adapt Now.
Fast-track your time-sensitive decisions with insights you need, when you need them.
Strategy: Goal-specific, Impact-driven.
Embark on a purpose-driven winning course of action. Drive real impact with problem-specific plans.
Expertise: Delivered On The Go.
Worried about uncertainty? Access independent advice from industry-leading subject matter experts.
Research: Quick, Easy, Best-In-Breed.
Say goodbye to data overload. Get crystallized research that simplifies complex insights to share easily with your team.
Industries We Serve
Our technology scouting expertise spans across diverse industries, delivering sector-specific insights and opportunities.
Food & Beverages
Driving innovation in alternative ingredients, sustainable packaging, and health-focused products.
Consumer Goods
AI, quantum computing, cybersecurity, and emerging software platforms.
Healthcare & Life Sciences
Digital health, biotechnology, medical devices, and pharmaceutical innovations.
Automotive & Mobility
Electric vehicles, autonomous driving, and next-gen transportation solutions.
Consumer Electronics
Wearables, smart devices, AR/VR, and next-generation consumer tech.
Sustainability & Packaging
Renewable energy, smart grids, energy storage, and sustainability technologies.
Talk to our Leaders With 1500+ Open Innovation Triumphs.
Sr. Vice President
Group Manager
Manager
Excellence & Experience
Most Asked Questions
What is Open Innovation?
Open Innovation is the practice of combining internal R&D with external knowledge, startups, suppliers, and market ecosystems to accelerate innovation.
Which industries benefit from GreyB’s Open Innovation services?
Industries such as consumer goods, healthcare, automotive, energy, and technology benefit by identifying external opportunities to complement their innovation strategies.
We struggle to keep up with emerging technologies. How can GreyB help?
Our Technology Scouting and Technology Landscape Analysis services track global innovations, helping you spot relevant technologies before competitors.
We know there are gaps in our product portfolio but can’t identify them. What should we do?
Our White Space Analysis identifies unmet customer needs and underserved markets, enabling you to uncover hidden growth opportunities.
We want to partner with startups but don’t know where to start. Can you support this?
Yes, with Startup Scouting, we identify early-stage startups aligned with your goals and assess them for feasibility, funding, and partnership readiness.
Finding reliable suppliers for innovation is a challenge. How do you solve this?
Our Supplier Scouting service identifies, evaluates, and validates suppliers globally to ensure they meet your technical, operational, and compliance needs.
We’re unsure about customer needs in new markets. Can GreyB provide insights?
Absolutely. Our Market Research service uncovers customer behaviors, market trends, and competitor actions to guide product development and market entry.
We have too much raw data but can’t make sense of it. How can you help?
Our Data Mining services clean, structure, and analyze large datasets to extract meaningful insights that support smarter, faster decisions.
How do I know which service is right for my problem?
GreyB offers a customized approach, combining multiple services where needed – ensuring solutions are aligned with your specific challenges and business objectives.
Exceptional Team, Rewarding Results.
GreyB’s team brought a refreshingly interactive approach to our 5G wireless invalidation project. I wasn’t used to it, but it worked well. Arjun kept things organized and on track. Preetika, the technical lead, was well-prepared with highlighted passages during our
The simple language summaries are a game-changer for communicating with clients. They understand the patents without getting lost in legal terminology.
As a patent litigator, I need to quickly assess prior art. Global Patent Search AI consistently surfaces the most relevant patents in the top results, saving countless hours.
This tool has dramatically reduced the time I spend on preliminary patent searches. The summaries are remarkably accurate and help me quickly determine relevance.
If I were to give you a testimonial, I will praise for your reporting format especially the level of detail you can capture in the analysis. Another aspect that struck a chord with me is how the file history was
As you know I work with you on FTO matters in consumer products industry. My project technologies are simpler but I need first turnaround times and clean reporting to make a go and no-go decisions. I am happy with the
As you know, I use you for patentability searches and I know you are not the cheapest one, nor do I search for the cheapest vendor. Why I still use you is because you respond fast, you tell me if
Our corporate team has 4 divisions and we need a lot of work on the business use of patent data (Patent-Informatics). I got impressed with your dashboard capabilities, especially when you can ensure the accuracy of data behind the dashboard
I don’t have much to add, most of my requirements are about good quality invalidation search as that’s what our firm is specialized in doing. The star point for me in your capability and services is how well you extend
Arjun and his team delivered top-notch service on the invalidation search project. They kept us informed throughout the process and provided very useful interim reports with high quality technical discussions to achieve an excellent result. It was a seamless project
Ready to Power Your Innovation with GreyB?
Discover how our Open Innovation Services can help you spot opportunities, build partnerships, and stay ahead in a fast-changing world