Sugar-laden. Artificial. Unhealthy. That’s how gums and candies have been viewed traditionally, but the line between indulgence and functionality is blurring fast. Rising demand for clean, plant-based, and functional confectionery, such as gummies fortified with plant-derived vitamins & minerals and candies with natural colors, has pushed brands to innovate beyond flavor and the sugar rush.
This report spotlights breakthrough innovations in gums and candies that will define the upcoming confectionery industry trends.
75%
of parents choose candies labeled as organic or all-natural
$4.69 Bn
projected market value of the functional confectionery sector by 2032.
~46%
rise in plant-based confectionery launches in North America over the past year
Inside the Report:
The breakthrough innovations discussed in this report expand the boundaries of what sweet treats can be. Companies are merging postbiotics, plant-cell culture, natural colors, and functional ingredients to eliminate synthetic additives and evolve beyond just taste.
The report explores,
- How is Yili combining postbiotics with gums and candies to improve oral health?
- Has Mars pioneered plant cell culture to create vegan gum bases that meet clean-label standards?
- Is Oterra the solution to the Confectionery industry’s natural colorant challenges?
- How is Mengniu making functional gums and candies to support sleep and bone health?
Find patent-backed technologies entering the candy aisle, commercial products ready to make waves, insights behind functional ingredient innovations, and companies collaborating to lead the change in gums and candies.
Sign up to get exclusive access to our upcoming report and uncover how Market leaders like Yili and Mengniu are changing the rules of indulgence in gums and candies.
