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Technology Landscape Analysis
Over 1000+ Users and 100+ Brands Trust GreyB































Value Delivered By screening over 10,000 documents, GreyB helped the client identify, rank, and validate 30+ sugar reduction technologies and 8+ ingredients for a reduced sugar sweetened condensed milk. This thorough approach enabled the development of lab-ready recipes, actionable supplier guidance, and scalable solutions, allowing the client to fully replace
Value Delivered By thoroughly analyzing 3 composting technologies, benchmarking 10+ major operators and facilities, and assessing certification requirements in the UK, the client gained a comprehensive view of the compostable packaging landscape. This enabled informed go-to-market decisions, identified infrastructure gaps, and provided actionable insights on technology options and claim strategies,
Meeting Sustainability Demands with Innovative Packaging for Skincare Products As part of its sustainability plan, a well-known cosmetics company wanted to switch its skincare products to monomaterial packaging. As laws became stricter and customers wanted eco-friendly products, choosing the right packaging was key for long-term success. The company also had
Stay ahead of change and protect your innovation.
Dig Deeper With Curated Insights That Save Time
Amplify Operations With Best-In-Class Experts And Reliable Research
Build a technology roadmap to secure your innovation strategy
Our Core Strengths, Vouched By 1000+ Users.
Agility: Get Experts On-Board
Bridge the gap with expert feedback, ensuring your decisions are backed by industry insights.
Strategy: Goal-specific, Impact-driven.
Embark on a purpose-driven winning course of action. Drive real impact with problem-specific plans.
Research: Quick, Easy, Best-In-Breed.
Say goodbye to data overload. Get crystallized research that simplifies complex insights to share easily with your team.
Apply cross-Industry Expertise
Tap into cross-industry knowledge for fresh perspectives and accelerated growth.
How we Analyse Technology Landscapes
Our systematic approach ensures comprehensive coverage and actionable insights for your innovation and R&D strategies.
Discovery & Scanning
AI-powered research across 500+ data sources, including patents, publications, startup ecosystems, and market reports.
- Patent landscape analysis
- Academic research monitoring
- Emerging trend tracking
Filtering & Prioritization
Expert-driven scoring to identify the most relevant technologies.
- Technology maturity assessment
- Market relevance scoring
- Commercial viability analysis
Analysis & Evaluation
Deep-dive analysis to connect dots across industries and anticipate shifts.
- Competitive benchmarking
- Key player identification
- Opportunity and risk assessment
Delivery & Integration
Actionable insights delivered in structured formats to drive strategic decisions.
- Executive summaries
- Technology roadmaps
- Continuous monitoring dashboards
Success Stories
Proven results from our open innovation partnerships.
Global Dairy Leader
Dairy Industry
Challenge
A U.S.-based global food and dairy company needed to understand Chile’s plant-based milk market to position its products effectively amid shifting consumer demands and rising competition.
Solution
Research into consumer preferences, buying behavior, competitor claims, and packaging revealed gaps in price, variety, and nutrition. These insights guided strategies for pricing, diversified product lines, and nutrition-focused formulations.
Outcome
The company gained strategic clarity, achieving 15% faster market entry, 25% higher consumer satisfaction, and 20% more product variety in Chile’s plant-based milk sector.
Key Results
25%
Rise in consumer satisfaction
15%
Faster market entry
3
Leading consumer motivations identified
A Global Nutrition Company
Infant Formula
Challenge
The company needed an infant formula tailored to C-section-born babies that could restore gut microbiota, reduce infection risks, and meet parental concerns while ensuring regulatory compliance.
Solution
Through ingredient research and clinical trials, a blend of GOS/FOS prebiotics, Bifidobacterium breve M-16V, Lactobacillus fermentum CECT5716, and targeted vitamins was developed. This met regulations, delivered proven results, and built parental trust.
Outcome
The formula combined prebiotics, probiotics, and vitamins to restore gut microbiota, reduce infection risks, and improve infant health. It supported clear product claims and positioned the company as a market leader in regions with high C-section birth rates.
Key Results
50+
Publications, clinical trials, and patents analyzed
4
Ingredient combinations identified
3
Leading brands benchmarked
Why to choose GreyB your next partner?

Scouted by GreyB
When your innovation discovery requires verified results, GreyB goes beyond desktop research to validate, verify, and benchmark innovations against the metrics that matter most to you. Explore our Scouted By GreyB series to see how we do it for startup and suppliers.
Innovative Startup Database
Discover early-stage startups with groundbreaking innovations. By tapping into a curated list of emerging companies, you can identify potential partners, investment opportunities, and disruptive technologies that are shaping the future across industries.

EIC Partner
GreyB is trusted by the European Innovation Council to deliver strategic insights and tailored solutions that drive innovation, reflecting our commitment to helping businesses achieve long-term success.
Accelerate Innovation Discovery with SLATE
AI-driven platform that streamlines innovation discovery. With a centralized database of research, patents, and industry trends, Slate helps you track competitors, explore new materials, and make faster, data-backed decisions in R&D.
Exceptional Team, Rewarding Results.
I met Ayushi through GreyB. She’s my point of contact there. Always available, and really committed to exceeding our expectations she positively reinforced about the quality of the GreyB staff, and consequently, the deliveries they make. In a special way,
I had the pleasure to meet Ayushi through a Project we had with GreyB. She and her team are one of the most incredible people and teams I have ever worked with! They were always exceeding our expectations, great Communication,
Jatin and the GreyB team recently completed an excellent piece of work for us. They comprehensively searched large quantities of information, summarized key points, and identifying key trends. They kept in contact throughout the work to ensure outputs were fit
We are very happy on how elaborative and comprehensive of the report for the available tools. GreyB team really looking into different aspect and they also tried to hands-on using the app which is very beneficial as the first hand
Jatin and the GreyB team were great in taking the weight of a key project off my hands, doing the majority of the data collection and assessment that I can then use as the basis for the final report. Jatin
I would like to share with the technical community that Jatin is a great partner to work with big challenges. He provides all support and information you will need to take a big decision. Was a pleasure to explore innovation
GreyB provided an outside perspective that was very helpful as an unbiased, objective frame of reference. We were happy that many of our (subjective) assumptions were validated by GreyB’s analysis and some new aspects were added to the picture. The
Working with Jatin has been, in short, brilliant. Jatin’s professionalism and responsiveness, coupled with his ability to communicate even the most technical dairy science, have made him and GreyB our go to partners for tech scanning and patent analysis. Nothing
You incorporated directly the feedback that we gave during the interim calls and updated file was ready for the next review showing a lot of flexibility.
Jatin has supported several R&D initiatives concerning disruptive technologies. Excellent understanding of customer requirements in combination with agility and flexibility.
See the Bigger Picture Before You Act
Stay ahead of disruption with GreyB’s Technology Landscape Analysis. We help you map emerging technologies, identify key players, and understand trends shaping your industry — so you can invest with confidence.
Get Tailored Solutions To Drive Tangible Revenue.
Technology & breakthrough innovation trends
Patent and Trademark Portfolio Analysis
IP Intelligence & IP Watch
IP Due Diligence IP Transaction Analysis IP Litigation Landscape
Technology Intelligence
Cross industry innovations
Competitive Product Benchmarking
Value Chain Analysis
Regulatory Landscape
Industry/Ecosystem Analysis
Have a Custom Service Need?
Every organization’s innovation journey is unique. GreyB offers tailored solutions built specifically for your goals, whether it’s validating opportunities, testing pilots, or co-creating strategies that fit your business vision.
Read Recent Case Studies
Industries We Serve
Our expertise spans across diverse industries, delivering sector-specific insights and opportunities.
Food & Beverages
Driving innovation in alternative ingredients, sustainable packaging, and health-focused products.
Consumer Goods
AI, quantum computing, cybersecurity, and emerging software platforms.
Healthcare & Life Sciences
Digital health, biotechnology, medical devices, and pharmaceutical innovations.
Automotive & Mobility
Electric vehicles, autonomous driving, and next-gen transportation solutions.
Consumer Electronics
Wearables, smart devices, AR/VR, and next-generation consumer tech.
Sustainability & Packaging
Renewable energy, smart grids, energy storage, and sustainability technologies.
Talk to our Leaders With 1500+ Open Innovation Triumphs.
Sr. Vice President
Group Manager
Manager
Excellence & Experience
Most Asked Questions
What is technology landscape analysis?
It is a structured study of technologies within a specific domain to identify trends, players, and opportunities that guide R&D, partnerships, and investments.
How does it differ from market research?
Market research focuses on customer behavior and demand, while technology landscape analysis maps the innovation ecosystem including patents, publications, startups, and competitor pipelines.
Who benefits the most from technology landscape analysis?
R&D heads, innovation managers, corporate strategists, and investment teams benefit by gaining clarity on where technologies are heading and how to position themselves.
What kind of insights will I receive?
You will receive detailed maps of emerging technologies, key players, competitive strengths, technology maturity levels, and recommendations tailored to your goals.
How long does a project usually take?
A focused landscape study can take 6 to 8 weeks. Larger multi-domain studies may take 10 to 12 weeks.
What data sources do you use?
We combine patents, scientific papers, startup and funding databases, market reports, competitor disclosures, and proprietary intelligence.
Can GreyB tailor the study to my industry?
Yes. Each project is customized for your industry whether it is healthcare, automotive, energy, consumer goods, or emerging technology sectors.
What deliverables should I expect?
You will receive technology maps, competitive benchmarking reports, trend summaries, and roadmaps with actionable recommendations.
Do you provide ongoing monitoring after the initial study?
Yes. Many clients choose continuous tracking dashboards and periodic updates to stay ahead of technology shifts.
Ready to See Your Technology Landscape Clearly?
Join 500+ companies that trust GreyB to map technologies and make smarter innovation moves.