fbpx

Report – What does the future of Global Haircare Industry looks like?

“In Europe, 85% of consumers under a survey perceived hair-care as important or very important to their daily lives”

– Consumer Insights 2017, published by Cosmetics Europe, the Personal Care Association 

The global haircare market is witnessing fast growth despite the impact of Covid-19 across industries. The haircare market which was valued at 75 Billion USD in 2020 is expected to be worth 112 Billion USD by 2028.

To maintain this tremendous growth, the hair care industry has been continuously researching to formulate new, more effective, and safer products.  The focus of their research is on various product categories, which we have depicted in the image below.

The Natural and Herbal hair care trend is here to stay.

The industry trend of consumer demands from the past few years suggests that Natural and herbal hair care products have been drawing major attention. This is because of the heightened awareness in consumers about the ill effects of harsh chemicals and substances.

People are spending more than ever on hair care products.

Apart from natural and herbal hair care, people have been increasingly looking for customized solutions for their hair and scalp. This trend is expected to continue, especially as millions of consumers are now becoming more conscious about styling their hair, coloring grey hair, protecting hair color, and maintaining a healthy scalp.

With that said, one might wonder –

Who are the market leaders and promising entrants in this domain?

There are quite a bunch of players in the domain.

While established companies such as P&G, Unilever, L’Oréal, Cavinkare, Biotique, Wella, Patanjali, etc. are continuously researching in the domain, this market growth has prompted many new entrants to gain a foothold in the niche segments of the industry. Sienna Naturals, MamaEarth, True Botanicals, Tvakh, NatureNuskha, and Honey n Beaute are a few of these entrants. 

                                                         

Personalization in haircare is also a key area gaining a lot of traction and has witnessed a sudden increase in research. On that note, we did some deep digging to find all the trends and happenings related to this niche. We covered this along with the recent startups, innovations, and companies working in this domain in our open report on haircare.  

What will you find in the haircare report?

You will find various insights in the haircare domain and answers to questions like:

  • What are the different product categories where research is focused in the hair care domain?
  • Who is researching actively in the hair care space?
  • What are the recent trends of consumer demand in hair care?

Details on Natural hair care products –

  • How is the growth of natural hair care products like and why is the world shifting towards it?
  • What are the major challenges associated with natural hair care products?
  • Which companies are actively researching natural hair care products?
  • What research is being done by these companies in natural hair care products?
  • Are there any start-ups working on natural hair care products that can be acquired or partnered?
  • What research is being done by these start-ups in natural hair care products?
  • Are there any universities working on natural hair care products that can be partnered with?
  • What research is being done by these universities in natural hair care products?

Details on Personalized hair care products –

  • How is the growth of personalized hair care products and why is the world shifting towards it?
  • What are the major challenges associated with personalized hair care products?
  • Which companies are actively researching personalized hair care products?
  • What research is being done by these companies in personalized hair care products?
  • Are there any start-ups working on personalized hair care products that can be acquired or partnered?
  • What research is being done by these start-ups in personalized hair care products?
  • Are there any universities working on personalized hair care products that can be partnered with?
  • What research is being done by these universities in personalized hair care products?

If you are working in haircare or seeking to enter into this domain, an in-depth view of these trends would come in handy for your research team. You can fill the form below and gain access to all these insights covered in the report right in your inbox. 

Leave a Comment

Contact Us

Got Questions! Queries! Send us an email.